Handling all aspects of SEO (Search Engine Optimizer).
Research and implement search engine optimization recommendations.
Work with the development team to ensure SEO best practices are properly implemented.
Work with editorial and marketing teams to drive SEO in content creation and content programming.
Responsible for managing all SEO activities such as content strategy, link building & keyword strategy to increase rankings on all major search networks.
Recommend changes to website architecture, content, linking and other factors to improve SEO positions. Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools).
Monitor and evaluate web analytics dashboards and SEO reports.
Main focus will be off-page and on-page optimization.
Perform all off-page tasks successfully, including article insertion /press release/directory submissions, RSS feeds, forum postings, blog posts, social bookmarking and commenting on social networks.
Need to manage online marketing campaign & promote brand online
Ensure all SEO Work, both Off Page and On Page done is on par with Industry Standards.
Provide SEO Analysis and Recommendations to Development, Testing and Content Team
Drive new strategy and growth. You’ll identify opportunities for growth and help outline the strategy to keep our process cutting-edge in the industry.
Desired Candidate Profile
Minimum 2 years’ experience in managing SEO
Conversant with different SEO tool for keyword research, competitor research
Should be aware of Google recent algorithm changes
Highly energetic with strong verbal and written communication skills
Must have Knowledge of Google Analytics, Google Webmaster Tool & Google Tag Manager
Experience – 2-4 Years
Salary – 5-8 LPA
Location – Kolkata